Antler Boost GROW™ was formulated to provide your deer the same amount of crucial antler growing nutrients as 300 lbs of common deer protein pellets. We are able to do this through the inclusion of direct delivery amino acids. Amino acids are the nutrients inside of protein that enable antler (and all other) cells to grow. Antler Boost works with a high tech company that concentrates these critical amino acids into our GROW formula. We also include high by-pass protein roasted soybeans, kelp, vitamins, chelated minerals, cinnamon, garlic, yeast culture, and our proprietary attraction dust mixture to finish the powerful GROW formula. A sweet apple flavor increases attraction via wind and smell.